Over the past nine years, BODi (previously Beachbody) has been more than just a partnership for me; it’s been a cornerstone of my mission to uplift women through fitness and self-love. I’ve poured my heart into this community, celebrating every victory and facing every challenge head-on. But when BODi announced its transition from a multi-level marketing (MLM) model to an affiliate program, everything changed. Today, I want to share the raw, transparent story of how that shift impacted me, and why I decided to also partner with a holistic health company.
The Bombshell: BODi’s Transition to an Affiliate Model
The announcement came out of nowhere. After years of building trust, nurturing relationships, and investing in my business, BODi decided to move to an affiliate model. On the surface, this might sound like a simple restructuring, but for those of us deeply rooted in the MLM framework, it shook our foundation.
Here’s what the switch meant for partners like me:
1. Loss of Customer Database: This was perhaps the biggest blow. I relied on my customer database to maintain connections, offer personalized support, and notify clients of renewals and promotions. Losing access to this data meant losing a lifeline to the people I had spent years building relationships with.
2. Commission Changes: Under the new affiliate model, we would only earn commission on first-time sales. The potential for stable, recurring income from ongoing subscriptions or repeat customers—something I worked hard to establish—was suddenly gone.
3. Lack of Visibility: Without access to customer information, tracking orders, subscriptions, and renewals became an impossible task. I was left feeling powerless to provide the same level of service and follow-up that my clients had come to expect.
The Emotional Aftermath
To say I was disappointed would be an understatement. I felt blindsided and disheartened. For nine years, I had championed the BODi brand, trusted the process, and committed myself to the work. This sudden change felt like a betrayal—not just to me, but to every partner who had built their business on the foundation of connection and customer care.
The reality of losing direct access to my clients, who were more than just customers to me, felt deeply personal. It felt like I was being asked to compromise the integrity of the relationships I had nurtured and the authenticity that had defined my approach from day one.
Why I Chose to Partner with a Holistic Health Company
After a lot of reflection, I knew I couldn’t stay where I felt unsupported and disconnected from my mission. That’s when I began exploring other options, and a holistic health company emerged as the clear choice for several reasons:
1. Commitment to Customer Relationships: This company values genuine, lasting connections. As an ambassador, I can access my customer database, track orders, and ensure my clients feel seen and supported. This was non-negotiable for me.
2. Uncompromising Quality: The products come with a level of scientific rigor and third-party testing that I respect and trust. Their certifications and transparency resonate with my commitment to offering only the best to my community.
3. Affordability: Let’s be real—quality shouldn’t come at an unaffordable price. The protein shakes, for example, offer more protein than what I was used to, at a more wallet-friendly price. This makes it easier for me to share products that align with people’s health goals and budget.
4. Taste and Convenience: I’ve genuinely fallen in love with the taste and texture of their protein shakes. Unlike before, I don’t have to rely on my blender to make them palatable; I can simply shake them up with water and go. It’s a small, practical change that has made a big difference in my daily routine.
Why I’m Still Staying with BODi—for Now
I want to be transparent: I’m not leaving BODi entirely. I still love the workouts and believe in their effectiveness. For now, I’m happy to share my affiliate link and discount code with anyone interested in placing orders. My decision to diversify by partnering with a holistic health company is about expanding my ability to serve my community with high-quality, trusted products while maintaining the values and relationships I’ve built over the years.
Moving Forward
Switching from solely relying on BODi to partnering with a holistic health company was not a decision I took lightly. It meant letting go of the comfort I once knew and opening myself up to new possibilities. But at the end of the day, I had to choose what felt right for me and my mission to empower others. This new partnership allows me to maintain the integrity, genuine connection, and transparency that have always defined my business.
This journey has reminded me that change, though uncomfortable, can open doors to growth and new beginnings. If you’ve ever found yourself at a crossroads or felt like your loyalty was tested, know that it’s okay to seek out what truly serves you and those you care about. Your mission, your voice, and your values are worth standing up for.
I’m excited to see where this path leads and to continue supporting my community in new and meaningful ways. If you’re curious about what this means or want to join me in this new chapter, I’m just a message away.
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